4-Day Specials

A recurring 4-day promotional programme designed to deliver value to shoppers while driving consistent sales across 7-Eleven stores.

01 — Project details

— Veronica Levinsky, Head of Marketing at Copyfolio

02 — Creative process

Worked closely with Commercial to translate weekly offers into clear, compelling A4 posters, shelf talkers and social content, creating consistent visibility across in-store and digital touchpoints.

03 — Results

Supported $100K+ in average sales per campaign, contributing to consistent commercial performance through recurring promotional activity.

+65 9337 8336 | amandaybnx@gmail.com

© Amanda Yap Bing Ni, 2026