Managed social media posting for Harvey Norman Beddings, handling approximately 10 posts per month across 7 brands and roadshows.
02 — Creative process
Refined posting mechanics and collateral approval with bedding product manager, incorporating pun tagline covers and appealing images through collaboration with a social media agency.
Despite enhancements, posts averaged approximately 1000 organic reach, indicating room for further optimization despite efforts to enhance engagement through creative content strategies.