Chinese New Year Furniture Deals Video
01 — Concept and Creative process
In anticipation of Chinese New Year, we created a compelling video to showcase Harvey Norman's furniture deals, featuring a 20% discount.
02 — Creative process
I orchestrated the production, working closely with the general manager to:
Conceptualization: Strategize the video's focus on highlighting furniture deals and the festive season.
Shooting: Managed filming to capture the essence of the deals and store ambiance.
Editing: Crafted a polished video that emphasised the furniture discounts and celebrated Chinese New Year.
Collaboration: Engaged closely with the general manager to ensure accurate representation of the deals and cohesive messaging.
