Our objective was to promote the Factory Outlet Event by showcasing sales specialists, each demonstrating their unique customer service during the event.
02 — Creative process
The video was conceptualised, shot, and edited by a team of two, in close collaboration with the store manager to emphasise the sales specialists' roles and ensure smooth execution.
03 — Results
We achieved over 161k video views within one week of its release, significantly raising awareness for the event.
